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试谈国际互联网冲击下旅行社业的发展战略
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【摘 要】国际互联网的出现给旅行社业带来了威胁。通过对国际互联网与旅行社相对优势的分析，指出在互联网影响下旅行社存在的发展机遇，并提出旅行社今后发展的几点建议。
《Survival of the Fittest The Development Strategies of Travel Agencies under the Influence of Internet 》 Key words :Internet; agential function; product makes
Abstract: Internet surge brings some threats to travel agencies. Based on the analysis of relative advantages of Internet and travel agencies, the article points out the opportunities of travel agencies under the influence of Internet and brings forward some suggestions about their development.
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