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Current Shanghai Media Landscape in the Age of Globalization
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(Abstract) In the age of Globalization, information flow, like capital flow and commodity flow, takes place increasingly at the global level. As cross-border operations of various industries, including media industries, become increasingly frequent, nations become more and more interdependent. In this global environment and with China’s open and reform policies, in recent years, China has made great efforts for “letting the world know China better and letting China know the world better.” Shanghai as a large metropolis, naturally exhibits much enthusiasm in such efforts. The media form important channels for fulfilling this objective. This paper studies the current media landscape in Shanghai as waves of globalization lap the cultural seashores of various countries, with special emphasis on the issue of the media as channels for improving mutual understanding between China (Shanghai in particular) and the rest of the world. Furthermore, it explores the ways for better achieving this goal.
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