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English-Language Media in ChinaDevelopment and Language Style
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Abstract
This paper discusses the development and language style of the English-language media in China since 1978. On the basis of extensive interviews among the chief executives of almost all the major English-language media in China, the paper first provides an overall review of the development of the English-language media (radio, magazine, news agency, newspaper, TV and internet) in mainland China, which also includes a case study of 21st Century, an English-learning weekly published in Beijing. The paper then turns to analyze the linguistic style and the use of English over the English-language media via a content analysis on the sampled news stories of China Daily from 1981 to 1999, first national English-language daily in the country. In the end, the paper makes an assessment on the English media in the nation in terms of their development patterns, ownership and investment, roles and functions as well as the written style of China English, as proposed by the two writers.
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